Mazda Philippines Tops JD Power Customer Service Index


Mazda tops the Philippine automotive industry in terms of Customer Service Index (CSI) according to the latest JD Power Survey. The study, now on its 16th year, measures new-vehicle owner satisfaction with after-sales service process at authorized service centers by examining dealership performances in five factors (in order of importance): service quality (29 percent), service initiation (26 percent), vehicle pick-up (17 percent), service facility (14 percent), and service advisor (14 percent). Brand service performance is then measured on a 1,000-point scale with the highest score indicating highest customer satisfaction.
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