Today everyone creates content for social/public consumption at some point. Why not consider some wisdom from Guy Kawasaki, a true pioneer in the field.
via Public RSS-Feed of David Hutchinson. Created with the PIXELMECHANICS 'GPlusRSS-Webtool' at http://gplusrss.com https://plus.google.com/108279680102646301171/posts/AkR3DYqw4ub