1. Sarah Harding, an UK young singer, did PR for Pentax on the K-30:-http://www.dailymail.co.uk/tvshowbiz/article-2164448/Sarah-Harding-flies-flag-Britain-sexy-new-photo-campaign.html2. In Japan, Pentax employed a young male popstar to do the job instead. Watch these YouTube videos:-30-second long version15-second short versionVia DSLR Maniac (Japanese)3. Besides, there is a wild new K-3 APS-C
