These are the "European Cameras" of 2012:- http://www.eisa.eu/awards/3/photo.htmlThe 645D has got the "Professional Camera" Award. It might be an exciting thing for Pentax and Pentaxians, as the last time Pentax got the EISA award was back to 2007, for the K10D:-http://www.eisa.eu/awards/history/3/photo.html(EISA / European Camera Awards History)