The new domains will help people in Iraq and Tunisia find locally relevant information, faster. For example, a search for [central bank] on the Iraq domain yields results relevant to someone in Iraq, such as the Central Bank of Iraq. On the other hand, the same search on the Tunisia domain returns slightly different results.
The new domains also make it easier for people in Iraq and Tunisia to access search in their preferred languages. In Iraq, people can now easily access Google search in local languages like Arabic and Kurdish; while in Tunisia, people can find the Google interface in Arabic and French. In the past, people in these regions would need to visit the domain for another country to use Google in an interface they were comfortable with. And when they did, the results would be relevant to a different region.
Local domains are a first step towards making the web more accessible and relevant for people around the world. They’re also an integral part of our vision to make all of our products available in the world's top 40 most spoken languages covering 99 percent of Internet users worldwide. We plan to add more domains in the coming months, so stay tuned!