Smarter shopping on smartphones

This weekend my wife and I went shopping for a birthday present for our 5-year-old nephew, and as usual we were looking for a gift at the last minute. We found ourselves in the toy aisle of a local store, unsure what to buy or how much these toys should cost. It could have been a stressful experience, but luckily I was able to reach into my pocket and use Google Product Search on my G1 to quickly see that the price of a building set was reasonable and that the reviews for a DVD were generally positive.

I'm happy to announce that as of today, when you type a product query on Google.com in your iPhone or Android browser, you'll get Google Product Search results nicely formatted for your phone. You can see online ratings, reviews, prices, and product details if you're out and about, or just do some mobile web surfing from your couch. Whether you're trying to decide between two digital cameras while you're in a store or checking out prices for a new product that you've just seen on TV, we hope Google Product Search for mobile helps you to make better-informed shopping choices.

Below, you can see Rob, one of our engineers, go on a shopping adventure at our Mountain View headquarters.

 

Visit the Google Mobile Blog or Help Center to learn more. Or try it out by going to Google.com on your Android or iPhone device, type in a shopping query and then select the 'Shopping results' link. (Note that the experience is enabled for U.S. and U.K. users only.)