Mahindra have come up with a special edition/variant of the Logan called the edge to cater to higher segment of customers[ironical considering the Logan is supposed to be the cheap people's car after all].
Not very sure what's new in this special edition but according to ET there would be a new music system and a marginally improved interior trim.Right now I am unable to confirm but I read from the internet that Mahindra have added ABS and Parking sensors in the limited edition Logan[edge].
The Logan Edge is priced between Rs 5 lakh and Rs 7.15 lakh (ex-showroom, New Delhi).
This comes on the back of renault India cutting sales targets of the logan to a down to earth figure[25,000-30,000] from the earlier target of selling 50,000 logans in India in 2008.So far for half the year they have not been on course and the sales are a dismal 12,700 units for the first six months of the year. Mahindra plan to counter this lack of demand in the domestic market by exporting the logan to other emerging markets.
Remember the Logan in India is due for a facelift soon.
[source:The Wall Street Journal]
[Image source: ecofin.files.wordpress.com]
